I counted 31 sites in that Rebelscum roundup. Ton of sites I'd never heard of, either: AllSpark, ASMzine, Awesome Toy Blog, JediNews.ca, Jedi Temple War Room (great, just what the world needs--another Star Wars nerd site with "Jedi" in the title), Kitty's Pride, Lichtgesundheit.de, Republic Forces Radio Network, and Sandtroopers.com.
Man, I'm glad I got out of the Q&A archive game when I did.
A number of those sites are offshoots from other sites. I was involved in one of those, but that is no longer the case, as I've parted ways with the main site and only maintain a minimal presence there. But some of these other sites were general toy blogs.
The drive for some of these offshoot sites was due in large part because of the way Hasbro had been conducting the Q&A process. The sessions started to slow down. Then the number of questions per site became limited. But when it became clear that numerous sites that were networks of a sort, with URL's that were independent of one another and Hasbro was willing to recognize those subsidiaries in the Q&A process, more sites joined the mix. In the case of the site(s) I was involved with, the push was to pose serious, probing questions to Hasbro that would be newsworthy for our readers and the broader collecting community. In the case of those sites I think we accomplished that (most of the time).
But the process got bogged down. Too many sites got involved and Hasbro / Hunter PR didn't set limits on the number of sites involved from the get-go. Answers came back slower and slower. There were more instances of multiple sites asking questions about the same topic and Hasbro sending the same answer back to all of those sites, word for word. But all too often Hasbro has been getting questions that they say they won't address: "When are you going to make X figure?"