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Between its superhero movies, Agents of S.H.I.E.L.D. TV show and its comic-book empire, Marvel may have the biggest Comic-Con ever in 2013.
Action figures come hand in hand with comics, though. Whereas Hasbro hits kid demos with Iron Man, Spider-Man, Thor and Wolverine movie toys this year, the company is using its Marvel Legends Comic-Con set to embrace the adult fans and put the spotlight on some characters who haven't seen that much love — in this case, the Thunderbolts.
Hasbro aims to "create a minor event out of it at Comic-Con to remind our most ardent collectors that we can do some of the coolest stuff that's very relevant to them," says Adam Biehl, vice president, global brand strategy and marketing.
"We surprise the fan base with something they didn't expect, and that's always the goal with any exclusives we do."
The Hasbro team was excited by the idea of doing a Thunderbolts set ($89.99) of 6-inch figures inspired by the comic-book art of Kev Walker and based on the Marvel team of superpowered antiheroes — Avengers member Luke Cage and the reformed super-criminals Crossbones, Ghost, Moonstone and Judith Chambers — that work for the government.
Cage receives a more modern Legends figure than he's seen in the past, but senior design director Dwight Stall was most excited about giving first editions to other characters whom "the Marvel fans have never had a figure of and might possibly have never thought, oh yeah, Hasbro will get around to doing those," he says, adding that other Legends figures releasing later this year and in 2014 will be on display at the Marvel booth.
One of the more interesting Thunderbolts to design was Ghost, a character who is very, very different in his anatomy from what you'd see on other, more traditional superheroes.
"He's not big, he's not muscular, he doesn't have that overwhelming presence to him," says Stall, adding that they re-used a Bucky sculpt from a few years back that they never thought they'd utilize again. "We turned him into my favorite figure in the set."
And if bigger is better, then Crossbones' massive cannon wins the day.
"Realism has its place but there's that level of super-realism in the superhero world where you could have a guy who could literally rip a mini-gun off the side of a helicopter and use it as a hand weapon," Stall says. "That's one of the benefits of having super strength."
Iconic cartoon/toy/comic franchises over the last 30 years, G.I. Joe and Transformers are two franchises that have recently hit Hollywood but are always favorites at Comic-Con among those who grew up with them and younger folks getting to know the real American heroes and transforming alien robots.
Putting them together, though? That's like the ultimate peanut butter and jelly sandwich for children of the '80s.
This year's G.I. Joe/Transformers exclusive ($99.99) is the third and final installment in a special series of annual mash-ups, and while the two previous exclusives focused on Decepticons — a Skystriker jet with a Starscream paint job, and a Shockwave deco on a G.I. Joe Retaliation movie H.I.S.S. Tank — the 2013 edition focuses on the good guys.
"What better way to go out with a bang than with the Autobots coming to save the day?" says design manager John Warden.
Paying homage to a G.I. Joe/Transformers comic-book miniseries in the '80s, the set includes a Skystriker in the colors of the Autobot Jetfire and a G.I. Joe V.A.M.P. vehicle retooled to reflect Hound, a cult favorite whose original automobile form was that of an Army Jeep.
"We look to these two brands in particular to make a big statement," DePriest says.
The comic medium has been the experimental forum to prove a very high concept: that these universes of characters can go together. But we've just never put them together in toy form."
To pair with the vehicles, the set stars the Cobra femme fatale Baroness with the Decepticon character Ravage, G.I. Joe ninja Snake Eyes with an Autobot logo on his outfit, the Autobot Blaster in his boom-box form and his tapes, and a robotic samurai warrior with a skeleton head in the colors of the Decepticon Bludgeon.
"John's wanted to do a samurai for years," DePriest quips.
"He appeals not only to the original '80s fans but also late '80s and '90s," Warden says. "That's another big piece of Comic-Con: It's appealing to all generations."/quote]
MEDICOM TOY EXHIBITION ’13
MEDICOM TOY CORPORATION is holding their 11th
「MEDICOM TOY EXHIBITION ’13」at Shibuya Parco Museum
from Saturday June 22nd.
MEDICOM TOY keeps on continue to develop and produce
various character figures in a wide range of categories,
original brand and opens flagship store etc under the slogan “Creating something
what we want rather than product development based on marketing”.
We are displaying start with BE@RBRICK which became the
origin of the collaboration with the artist and brand new various figures also
commemorative and attractive products come up this year.
It is the exhibition of once a year, please enjoy the space of
「MEDICOM TOY」 which everyone is to be excited.
Production has begun on Star Wars Rebels, an exciting, all-new animated television series based on one of the greatest entertainment franchises of all time. Scheduled to premiere in fall 2014 as a one-hour special telecast on Disney Channel, it will be followed by a series on Disney XD channels around the world.
Leading the development of the series is a creative team of exceptional talent. Screenwriter/producer Simon Kinberg (X-Men: First Class, Sherlock Holmes, Mr. & Mrs. Smith) is an executive producer on Star Wars Rebels and will write the premiere episode. He is joined by Dave Filoni as executive producer, who served as supervising director of the Emmy nominated Star Wars: The Clone Wars since 2008. Executive producer Greg Weisman brings with him a wealth of animation experience with credits such as Young Justice, The Spectacular Spider-Man and Gargoyles.
Gary Marsh, president and chief creative officer, Disney Channels Worldwide, said, "The entire team at Lucasfilm has provided extraordinary creativity and innovation for over three decades, and we're thrilled to be bringing the expansive and imaginative world of Star Wars to Disney XD's viewers."
"I couldn't be more excited to explore new corners of the Star Wars universe," said Kathleen Kennedy, president, Lucasfilm. "I think Star Wars Rebels will capture the look, feel and fun that both kids and their parents love about Star Wars."
The action-filled series is set between the events of Episode III and IV -- an era spanning almost two decades never-before explored on-screen. Star Wars Rebels takes place in a time where the Empire is securing its grip on the galaxy and hunting down the last of the Jedi Knights as a fledgling rebellion against the Empire is taking shape. Details about the show are a closely guarded secret at this point.
Star Wars Rebels will be produced by Lucasfilm Animation, featuring many of the key talents that made Star Wars: The Clone Wars. Fans attending Star Wars Celebration Europe will be the first to get an exclusive look at the new series. Casting will be announced at a later date. More information about this developing project will be found on StarWars.com and on Facebook at facebook.com/starwarsrebels.