It's a Wal-Mart exclusive.
JI: We are seeing some pre-orders for something called "I Am Your Fathers Day" 2-pack. What is this?
Hasbro: The "I am Yoru Father's Day" is indeed a real product, one both having some fun with Star Wars and one intended to take advantage of Father's Day gift-giving period. It is a product exclusive to Wal-Mart. It is intended to be a gift that kids can give their dads, and consists of a unique Father's Day card and two figures that of course emphasize a father/son connection. The idea is that you and dad can share the fun of Star Wars, with a figure for both you and your dad to to enjoy. The product has a new zip-strip that allows the card to be taken off cleanly and the package folded back on itself for a gift box. Since it is
a 100% kid-targeted product, and if we could have avoided creating a kit-bashed figure we would have, but the "anguished" face of the original Bespin Luke just didn't cut it for what we wanted to do with this set. (See image below