Agreed, the 20 minutes isn't particularly telling. But I do think their inability to keep the TLC wave in stock, aside from the Young Indy figure, is more telling. Henry Jones has been obtainable on the site, but Elsa and Vogel have been remarkably difficult.
While that doesn't necessarily indicate MASSIVE sales for the line, it should be fairly indicative to Hasbro what portion of the collecting market is buying this stuff up. Those figures would have limited appeal to anything but adult collectors. This line wasn't so hard to figure out at the start, even before it was released - the primary buyer will be an adult collector. Why couldn't the big H see that when it seems to have been fairly obvious to everyone else? [/standard bitchfest run]