Even if it were $20, it'd still sting because not only have we gotten a price hike but we've gotten less stuff... Hasbro said they were cutting back the # of figures in battlepacks to cut costs, which was tough to take at the time since BP's were mostly repaints and whatnot. What stings is they also have now jacked up prices on battlepacks. If it had another figure, I'd be alright. Not really overly happy, but I'd still buy one (not more though).
As it stands I'm very seriously considering not buying the grub pack, and that is something new, realistically sculpted, that I actually wanted... This line's just going a bit far with price hikes and giving you less on top of asking more for it. I'm very disappointed I guess. I really didn't think I'd hit this point, but I am and it's a very disappointing feeling.