From the Hasbro Customer Relations Manual:
"When asked a question regarding upcoming product by consumers, Hasbro staff should respond as follows:
-If the question is asked between March and July of the year, your response should be, "We will be revealing more at ComicCon in July."
-If the question is asked between August and February of the year, your response should be, "We will be revealing more at Toy Fair in February."
-If a secondary convention (such as a con dedicated to a particular property, such as BotCon, JoeCon, SW Celebration, or My Little Pony Horse Fetish Ball-O-Rama) takes place in the interim between ComicCon and Toy Fair, your response can be "We wanted to save something to reveal at (insert convention name here), so you'll have to stay tuned until then!"
-If anyone asks any question regarding Tonnika Sisters, piss-poor case assortments across all lines, Human Alliance Mudflap, the nonexistence of anyone not wearing a suit of armor in the Marvel Universe line on the pegs, and/or extended, nonsensical six-month long droughts in new product, you are hereby authorized to shout, "Look, it's Jesus!", throw a smoke grenade, and jump out any open window to avoid unruly fanboys."