Of all my stores, only 1 has new Star Wars, it's a Target and they must have 8 new cases of AOTC Wave 4 on the pegs. A little sold at first, but the pegs are now basically totally full with it. That $9 basic figure price tag is definitely keeping them around longer than any other wave.
I have not seen any wave 5 yet at all.
Speaking for myself, I bought 2 Zams (1 to open, 1 carded), 1 carded Mace, 1 carded Kit, 1 carded SBD. And I know my wife bought me a few figures including a couple Senate Guards and a Jango I think (bday coming up).
Now, here's what I passed on even though I have the expendable cash and the figures are hanging on the pegs right in front of me:
1 Kit Fisto to open
1 Mace Windu to open
3 Senate Guards to open
1 Padme carded
And that's the difference to me between a $7 figure and a $9 figure. Selectivity.