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New Packaging for 3D Re-Releases

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Jeff:
We all know that the Vintage look will continue into early Spring 2012, but how about Summer 2012 for the TPM 3D release?  Why, it's a brand new look!  Nothing like getting a sneak peek at the packaging we'll be seeing 12+ months from now. :P 

Check it out from StarWars.com:

"2012 ushers in a return to the beginning of the Star Wars saga with Episode I in theaters. It seems only fitting, then, that the iconic Phantom Menace Sith Lord should land himself on product packaging spanning the entire Star Wars saga."


iFett:
Meh...I don't really care for it.  Nice throwback to Ep I though when that hits theatres again.  Maul sure does look pissed though.

Brian:
Just reading through that article at the Official Site, and it mentions this line look should start appearing on shelves "early next year".  I thought they mentioned at Toy Fair that the vintage line would continue "through 2012", so I figured lasting the entire year, or at least until Fall.  I wonder if that is not exactly the case, or I'm just reading it incorrectly.  I guess the new packaging is fine, but almost anything is going to pale to me next to the vintage packaging.  If nothing else, at least we'll get a good two years out of it, hopefully it will continue longer though.  If this starts off right away next year, they're missing a great chance to put out an ultimate Darth Maul on a vintage card though - I'm sure many people would like that.

Morgbug:
It's sharp looking and the card looks to be sturdy without too many annoying corners to get dinged and bother the carded folk.  I think they did a good job with respect to the general design, especially pulling in Maul as an icon on the cardback. 

As for spanning the entire Star Wars saga, um, I'm not so keen.  Maul didn't span the whole saga; hell, he didn't even make it through a whole movie.  I liked the Darth Maul character too and understand the popularity.  I also understand that Obi is too boring even though he spanned most of the saga.  Stormtrooper?  Nope, too many different early iterations.  Really the only thing you could practically go with is Vader, which I assume is 'tired'. 

I'm sure my general dislike for many aspects of the PT is coloring my views but I must say I find the notion of Maul as representative of the 'whole saga' to be humorous.  Didn't Greedo have just about as much screen time?  Ok, maybe not him but surely Jabba did, especially after the SEs came out.  Get the fat blob on a card.   ;)

Jeff:

--- Quote from: Brian on February 25, 2011, 02:34 PM ---Just reading through that article at the Official Site, and it mentions this line look should start appearing on shelves "early next year". 
--- End quote ---

Yeah, that's just the look in general though and not necessarily when Hasbro will go all in on this look.  For example, LEGO debuted the current "Dark Sky" blue packaging look on their stuff in Spring, but it took Hasbro until the Summer/Fall to debut it.  It could be that LEGO or puzzle makers or whoever else will start cranking out TPM stuff with that look first and Hasbro will get to it later.  Or not... who knows?



--- Quote from: Brian on February 25, 2011, 02:34 PM ---I thought they mentioned at Toy Fair that the vintage line would continue "through 2012", so I figured lasting the entire year, or at least until Fall. 
--- End quote ---

At TF, they were coy about how far into 2012 the Vintage stuff would go.  I'm sure we'll see some stuff in Spring 2012, but I don't think they had fully settled yet what they were going to do for Fall 2012.

I mean, for all we know, maybe the plan is to move the Legends line to the Vintage cardback?  Those would continue the Vintage look with repacks and greatest hits, while the new movie figures get the Maul card design?  Or maybe they decide to dump the Legends line and split the movie line - use the Maul card design for the TPM movie stuff and then continue to do the OT thing on the Vintage card alongside the movie stuff?

Until Hasbro offers up their comments/plans for LFL's new Maul card design, it's just a guessing game on how/when they are handling the switch...

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