I saw these at a couple WMs at all the Targets this weekend too (after first spotting them at Target last week). At least here, it seems like WM has the "comic" wave, and Target has the movie stuff. I haven't seen Ock, Goblin, or Venom at Target at all - and I haven't seen the Lizard, Superposeable Spidey, etc. at WM at all. Might just be a coincidence, or its too early to tell.