I also think they are dropping the ball, but I also think they will make money off this venture, it just won't be as successful as Marvel. The new Superman made a bunch of money, but I thought it was just O.K. I think DC is rushing things because they have dropped the ball so much over the years. They have only had success with two characters on the big screen. Maybe they feel the superhero bubble will have to burst at some point and are trying to get everything out there before it does. When this movie finally hits theaters, it will do so at the same time Marvel releases its second movie in Phase 3. At this point, we may see Avengers 3 before Justice League even gets made.