You know, when I signed on for the original POTF2 run of figures back in 95, I figured we would be damn lucky to get ten new OT figures every year. I was amazed with all the stuff that came out in '97, but chalked that up to a once-in-a-lifetime opportunity cooinciding with the Special Editions. I could never have imagined that 50+ different figures would be coming each year for the duration of the prequels, nor that the year leading up to the final movie would have been filled almost entirely with OT product. If Hasbro can find a way to keep cranking out ten new figures a year, I'll still be happy. Anything more than that is gravy in my eyes.
Can they make a profit off these things? If Hasbro truly believes they can run the line with the same kind of life and gusto of the Kenner one, they are really nuts, and might as well get out of the toy business. Kids just don't play with toys like we used to. I would set up a battlefield in the backyard, spend all day with my two best friends as the battle raged, and have a blast. Today kids get the same thrill thru video games, with less effort. We would have summer-long storylines that we just couldn't wait to play through to some dramatic conclusion we hadn't even thought of yet. Today--eh, yeah, they have video-games for that too. Toys now are more glyphs than playthings, symbols of something rather than avatars to another world. Hasbro needs to address that before they can turn the precious profit.