1. Why do you feel that this needs to be so upscale in quality that you'd shell out $15 a pop?
I think I mis-spelled something, which made it seem like I think $15 is realistic - let me be clear - there's No way in hell I'd shell out $15 for production, much less charge that. It's not gold-foil trim or anything.
I'm going to set it up on the computer, layout is something like 3.5x6, something near 'novel' size. The art is sized down.