That's a factor, but I don't think the way you're thinking about it. There were roughly the same amount of Lava Vaders and Target clones (about 50K) as there are Lava Obi's and Anakins (Vader.) I think the new Lava figs are sitting because of lack of interest. My qeustion is, is it because of the figures, or a wanning interest in Target exclusives?
Then again, here in CA, I have not seen the clone 5-pack sitting on the shelf as oppsed to NC when I was there. They were at every Target I stopped at.