Yeah, I can't see a whole lot of people picking this up if they have to travel far. Sure, there are the people who want to "have it all" that will have to figure it out, but they (Hasbro) is really cutting out a large portion of the collecting audience by offering something so large that it 1) can't be sold online or 2) can't reasonably be shipped.
That being said, I'm ok with it from the standpoint that I can just pass on it and not stress about it. Is this going to be the only SDCC exclusive for SW this year? I know there is the Indy set (yay!) and of course stuff for Hasbro's other lines, but I was curious if the big DS mamma jamma is the only one they are offering this time around.