Author Topic: A couple of Hasbro Star Wars commercials I worked on...  (Read 4360 times)

Offline Rob

  • Staff Member
  • Jedi Elder
  • *
  • Posts: 25278
    • View Profile
A couple of Hasbro Star Wars commercials I worked on...
« on: April 26, 2011, 02:30 PM »
I figured I'd toot my own horn for a minute and share these with the class.  We recently launched a new website of our work and included are a pair of spots for Hasbro light sabers.  So, if you're into that sort of thing...

http://vitaminpictures.tv/work/star_wars_the_duel

http://vitaminpictures.tv/work/star_wars_dual_saber


More on the work page:

http://vitaminpictures.tv/work/

Offline Morgbug

  • Old
  • Jedi Guardian
  • *
  • Posts: 16232
  • mmm. pemmican.
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #1 on: April 26, 2011, 02:37 PM »
Cool stuff Rob.  I'll check the vids when not at work.
Minivans: a sign of the apocalypse.

Offline Phrubruh

  • Jedi General
  • *
  • Posts: 7847
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #2 on: April 26, 2011, 03:36 PM »
Wow! Very cool commericals Rob. That is the kind of stuff I worked on in college and was hoping to make a career out of - lots of cool multimedia projects.

Somehow I end up designing databases for banks. Where did my life go wrong?  ???
This message brought to you by Wookiee Cookiees - "MMM... Chewie!"
Visit The Endor Express - The Ultimate Guide to Disney's Star Tours

Offline Jesse James

  • Staff Member
  • Grand Master
  • *
  • Posts: 35448
  • Slippery When Poopy
    • View Profile
    • JediDefender.com
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #3 on: April 26, 2011, 04:30 PM »
You're all high tech now.  I prefer the old days of foam asteroids.  ;D
(still have those Rob, thanks!  I think some Fleet Troopers are hiding behind them right now.)
2011 Rebel Fleet Trooper Gets My Seal Of Approval!  But Where's The Friggin' Holster On Him!?
Jedi Defender.com Contributing Editor, Twitter @JediDefender & @Jesse_James77

Offline Darby

  • Jedi Knight
  • *
  • Posts: 4236
  • I'm not with that guy
    • View Profile
    • darbyharn.com
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #4 on: April 26, 2011, 08:44 PM »
This is fantastic Rob.  Way to go.   ;D

Offline Carpeteria3000

  • Jedi Master
  • *
  • Posts: 5496
  • *********
    • View Profile
    • MTM
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #5 on: April 26, 2011, 09:44 PM »
Nice stuff! Interesting to use older actors for a kids' toy. Says the adult guy on a forum based around kids' toys.

Offline Rob

  • Staff Member
  • Jedi Elder
  • *
  • Posts: 25278
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #6 on: April 26, 2011, 10:08 PM »
Thanks guys!

Patrick, those kids were little ninjas... I'm assuming they go with slightly older actors because you can't get those skills with younger kids.


Offline JediJman

  • Jedi Guardian
  • *
  • Posts: 18061
  • I don't get drunk, I get awesome.
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #7 on: April 26, 2011, 11:16 PM »
Those commercials are great.  I saw the link earlier via the JF Facebook page.  Nice work Rob!  What part of the ad process do you handle?
Climbed a mountain & never came back. I will not quit & I always fight back 
From this moment for all my life. What could I say? Was born to be this way. And what could I say?  Just livin' for today

Offline Matt_Fury

  • Jedi General
  • *
  • Posts: 9374
  • I aim to misbehave.
    • View Profile
    • Every Action Figure Parody has a beginning.
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #8 on: April 27, 2011, 12:01 AM »
Nice commercials.  I'm still not buying the dual spinning saber though.   ;D
This is the way.


I have spoken.

Offline Rob

  • Staff Member
  • Jedi Elder
  • *
  • Posts: 25278
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #9 on: April 28, 2011, 10:28 AM »
Those commercials are great.  I saw the link earlier via the JF Facebook page.  Nice work Rob!  What part of the ad process do you handle?

I do a lot of different things... My title is Art Director... but it's a small studio so we all sort of do art direction, we all design and concept jobs... I do a lot of 2D animation, motion graphics, and compositing.  Every now and then we'll edit something, and I'm starting to dabble in a little bit of 3D with Cinema 4D.

Offline ruiner

  • Jedi Master
  • *
  • Posts: 5023
  • raised to be lowered
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #10 on: April 28, 2011, 02:22 PM »
Thanks guys!

Patrick, those kids were little ninjas... I'm assuming they go with slightly older actors because you can't get those skills with younger kids.



True but I also believe they're using older boys in the commercials because the core group that these role play toys are targeted to (3-6 years old boys) want to be older and cool like the kids in the TV spot.

Sort of like what they do with Power Rangers - they use older, atheletic type actors in the show to sell action figures and role play items to 3-6 year olds.
« Last Edit: April 28, 2011, 02:24 PM by ruiner »

Offline Jesse James

  • Staff Member
  • Grand Master
  • *
  • Posts: 35448
  • Slippery When Poopy
    • View Profile
    • JediDefender.com
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #11 on: April 28, 2011, 05:16 PM »
I know my gf and I have always had a laugh at NERF commercials...  There's like these 30 year old men running around shooting NERF guns at each other.  It definitely is nice for a laugh, but the "hey, those guys look cool!" factor makes sense.
2011 Rebel Fleet Trooper Gets My Seal Of Approval!  But Where's The Friggin' Holster On Him!?
Jedi Defender.com Contributing Editor, Twitter @JediDefender & @Jesse_James77

Offline Rob

  • Staff Member
  • Jedi Elder
  • *
  • Posts: 25278
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #12 on: April 28, 2011, 06:06 PM »
I know my gf and I have always had a laugh at NERF commercials...  There's like these 30 year old men running around shooting NERF guns at each other.  It definitely is nice for a laugh, but the "hey, those guys look cool!" factor makes sense.

I've worked on a few of those in my day too. :)

We did a lot of stuff for Uproar / Hasbro at my old studio.

Offline Jesse James

  • Staff Member
  • Grand Master
  • *
  • Posts: 35448
  • Slippery When Poopy
    • View Profile
    • JediDefender.com
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #13 on: April 28, 2011, 07:45 PM »
As long as you weren't in them.

I mean, that one had even my gf's youngest cracking up because the guy was so serious...  It looked like they pulled US SPecial Forces guys to run around with these NERF guns.  Older kids looks better I think.  The ripped pro-wrestler looking guy doing tactical hand-signals...  not so much.
2011 Rebel Fleet Trooper Gets My Seal Of Approval!  But Where's The Friggin' Holster On Him!?
Jedi Defender.com Contributing Editor, Twitter @JediDefender & @Jesse_James77

Offline Rob

  • Staff Member
  • Jedi Elder
  • *
  • Posts: 25278
    • View Profile
Re: A couple of Hasbro Star Wars commercials I worked on...
« Reply #14 on: May 19, 2011, 05:13 PM »
A new Nike spot that we just wrapped on... I'm extremely proud of it. :)

http://vitaminpictures.tv/work/nike_run_cool

« Last Edit: May 19, 2011, 05:29 PM by Rob »