I am excited only for what they may possibly offer... The oddball stuff like army builder sets, "rare" figures, etc... I'm not counting on this though.
Sadly, I don't think LFL's going to devote a lot of attention to this store, and they'll let it fade into obscurity by simply not acknowledging what "the fans" are interested in. I'm excited to see what they do, but just not hopeful because of the dismal failures all other stores have been.
What I am curious about is will the Fan Club work in conjunction with this site, or will they be independant and offer their own exclusive product as before? The official fan club is being kinda weird lately, what with its cryptic front page message, and absolutely no reaction to this site's opening.