I've seen the Batcave here in Iowa. It's very large, about the size of the Turtles sewer playset. I think its great they're trying it out. There is a market for playsets. I think part of the problem for Hasbro is that outside of the Falcon, there is no static setting in the films. Death Star, Cantina, Jabba's Palace, they're all great but they're here and gone. The Batcave, the Sewer, or Main St. for the Simpsons, these are places kids and collectors can mine play out of indefinitely. The Falcon fits that mold, but she had been absent for 30 years until TFA. The Nerf Falcon didn't really work the same as the BMF did in terms of a playset, but that's too expensive...