Only twice for me so far, but I hope to see it 1-2 more times. My wife and I have a couple of days off next week, and one is my birthday, so I'm hoping I can talk her into going one more time. We'll see. I was debating between Batman Begins or ROTS again, but I think I'd rather see ROTS first....there's still time for Batman if I really want to see it another time.