Mattel, as usual, steals a good idea and cocks up the execution.
I'm curious to see where this goes. I'm not sure how many comics were ever written/created in the US, but it can't be that many, for the vintage line anyway.
Though if they all look as awful as that He-Man, this line won't last long, so the point is moot. I won't be touching them, since I'm fairly certain these will be $30 at TRU, and I'm already in for one figure a month at that price on the website.