What the ****? I'm convinced Hasbro is run by a bunch of ******* morons. Better give them **** Matt at SDCC for them producing **** like this.
Morons?
Yep.
Me give the morons ****?
Most definitely. 
More Lava Reflection figures? **** that, and Hasbro can lick my sweaty, stank 'nads for sticking it to me and my completist brethren once again. I don't like to use this word loosely or out of it's literal context, but the only word I can think of to describe them right now is rapists. Financial ******* rapists.
What do you think would happen if I asked them all to bend over for us collectors when we're at the SDCC Q & A panel? Show 'em how it feels. Think they'd go for it?

I'll keep buying all this **** however (and yes, I KNOW that is a part of the problem here), but the fun of this hobby is long gone now. It's just a chore at this point. And none of us like doing chores, right?
I'm assuming Hasbro's going to try to pull a rabbit out of the hat down in San Diego though, and throw something really cool and unexpected at us to try to diffuse all the anomosity over the plethora of upcoming rehashes. They can't be this completely stupid and out of touch, can they? Rat bastards.