Yeah, I think it will be really interesting to see how this thing does at $140. It seems like a cool enough toy, but it is pricey and I don't see any average joes/parents really wanting to pick it up at that price - for Christmas or otherwise. I'd like to get one, but honestly it is going to have to be on a sale/clearance most likely. Like others have said, it doesn't exactly look super aggressive or awesome from the outside either - not likely to draw a lot of kids' eyes. I'm sure kids of collectors - who are more entrenched into SW - may think its cool, but as far as the average kids go, I don't know. It sounds like less and less of them are watching CW even these days, let alone an "old movie".
As far as the 3D release, I think it did well enough. I read somewhere that Fox had hoped it would do $20 for its opening, and it beat that. It will be interesting to see how it fares this weekend with more new releases. That's a big reason I went opening weekend, I wasn't sure how long it would hang around. I do wonder how much Star Wars fatigue there is at this point too, hard to tell. It would have been nice to see them lead things off with A New Hope instead, but I guess I understand why they did it numerically.